Return of a Classic

Blame it on the fact that I grew up in cold Midwest winters, but there is something about a turtleneck that conjures up memories of cold autumn nights and the holiday season. While a turtleneck isn’t necessarily the first thing that comes to mind when you think ‘high fashion’, it has definitely come to my attention this season that the turtleneck is back! Seen on the runways from the likes of Derek Lam and Celine, impeccably styled by street-style bloggers, and looking chic on celebrities on the red carpet, the versatility of the turtleneck is what makes it so perfect for this time of year. Layer it under a great tailored blazer, or wear it alone with a bold piece of statement jewelry. Take a cue from the late great Steve Jobs, and cover your neck!

We love Messy Hair

Yes we do. Since we live at the beach we have messy hair quite often. Recently we have seen a trend in unruly locks. Vogue magazine recently did an article on how to achieve the disheveled look and runways have been chalk full of long haired beauties. There are some easy ways to achieve messy hair with not a lot of fuss. Washing your hair at night and sleeping with it wet gets waves that are effortless. Or snapping up some bumble and bumble surf spray and covering your head with it. Best results are actually hopping in the ocean, getting your hair wet and not washing it for a day or two. Letting that salt water dry on your tresses gives it that chunky feel that is so desirable. Whichever way you choose to get perfectly disheveled hair, definitely don't brush it. Here are a few of our favorite shots of messy beach hair. Have fun.

Ripped For Some Pro Curl

For those of us who surf the Bay Area, Ocean Beach is one of the gnarliest breaks around. The waves can be a mess, the currents brutal and not to mention the water is freezing. But on good days, it can be glorious, utter perfection. People who don’t live here don’t really believe it. So we think this is perhaps the reason the ASP and Rip Curl Pro Search chose Ocean Beach as the host site and 10th event of their world tour. It’s been going on for the past week and Ocean Beach hasn’t disappointed. With Sunny skies, offshore winds, overhead waves, and big barrels the action certainly has been exciting. Kelly Slater even cinched the world title on Sunday when the wind was howling and the surf was less than perfect. I haven’t seen that many people out at the beach ever. We have a low key surf community in San Francisco and honestly, we like it that way. But it was a nice change to have people all over the place, creating a buzz.

Check out some of the photos we got this week. And hope that you were able to get out there and surf a little too.

Fall's Must-Haves

The end of summer is certainly bittersweet. While it’s hard to say goodbye to abundant sunshine and weekends spent at the beach, the approaching cooler temps are an exciting chance for us to update our autumn wardrobe with some of our favorite seasonal trends. What tops ours list of must-have looks to add to your closet? We are digging wide leg jeans, graphic prints, bold color-blocking, lace detail, suede booties, mid-length skirts, bracelet stacking, and bright nails. Take a look at what inspires us and makes us look forward to winter!

Fall '12 Photo Shoot

We had yet another successful Photo Shoot for our Fall 12 line. We were lucky enough to be right on Rincon Point down in Carpinteria, Ca. It’s a sleepy little surf town just south of Santa Barbara. While there was a little rain, the surf remained pretty good the whole time. Here are some out takes from our week down there with our crew of talented people. Best part of the week was dinner at Pat’s where we cocktailed and cooked our own food with the help of the lovely Trish.

Vintage Finds

We have been stirring about spring 2013 and while doing so we have looked into the archives and found these amazing shots. They have helped guide our mood and color through the years. They still seem relevant for our beach and surf style today. Have fun in these last summer days.